Prinir's Story

Prinir is a leading Israeli tomato brand, committed to meet the highest expectations in quality, taste and safety, all on the basis of natural ingredients and modern technology.

Our Company

Prinir was founded in 1988 and owns two food processing plants in the lower Galilee industrial center near The Sea of Glilee, Israel. The first is a tomato plant, the biggest tomato processing plant in Israel, it processes up to 100,000 tons of tomatoes each year. The second plant is one of the largest Pickles processing plants in Israel. Both of the plants consist of a large industrial complex situated on 100,000 Sqm of land. Today Prinir is manufacturing a variety of tomato products, citrus products, olives and pickles.
Prinir produces and distributes mainly to the local Israeli market, where retail products are marketed under the Prinir brand. Approximately 25% of the company’s sales are exported to the United Kingdom, France, Germany, Australia, New Zeeland and to the USA, mainly to industrial users. Prinir significantly and continually invests in modern equipment of high technology. Prinir is BRC, HACCAP,ISO & SMETA CERTIFIED.

Our expertise

The company’s main business and expertise is definitely processing tomatoes! Prinir is Israel’s largest tomato processor and producer of tomato products for retail, food service and Industrial users. Tomato season is during the summer, June till September, that’s the reason Israeli tomatoes are called ‘sun tomatoes’. In this time, raw material arrives straight from accurately chosen fields from all over the country and are carefully inspected at the plant. After strict selection of only the best fruit, the tomatoes are processed into a variety of products. All stages of processing are strictly controlled and inspected for fruit quality, and safety.